If you are writing to family members, you can get away with repeating phrases. When you’re writing website content, blogs and other marketing materials, your writing needs to impress. Repeating phrases can be a distraction that you don’t want. Get in the habit of avoiding using these words together.
Let’s look at some phrases and replacement suggestions to help your writing shine.
Repeating Phrase
Absolutely essential
Add together
Added bonus
Advance warning
Basic fundamentals
Collect together
Final outcome
First initiated
Future potential
Irregardless (not a word)
Joint partnership
Lag behind
Over with
Prior history
Repeat again
Round in shape
Starts out
Sum total
True facts
Suggested
Essential
Add
Bonus
Warning
Fundamentals
Collect
Outcome
Initiated
Potential
Regardless
Partnership
Lag
Over
History
Repeat
Round
Starts
Sum
Facts
You get the idea! Writing for blogs and websites should be concise and easy to comprehend. This isn’t the time to add repeating phrases. The next time you’re writing, read your copy with an eye for:
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Spelling errors
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Sentences that you have to read a second time to make sense
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Autocorrect mistakes
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Repeating phrases
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Incorrect grammar
Does your website and/or blog get attention and appear in search results? If not, it could lack SEO. It could be the writing, the images or coding. It could be repeating phrases or other writing mistakes. Contact PUMC for an analysis. Then, we’ll customize a marketing strategy to help you get your plastic surgery practice on the road to success.