PUMC develops customized media plans that are geared to provide effective results for the practice. The Media Plans are developed to be tracked and are focused on bottom line. 

Developing a sound and affective Media Plan requires not only understanding the media but also understanding the target markets of the cosmetic surgeon, plastic surgeon cosmetic specialist MediSpa¹ and cosmetic dermatologist. Therefore we know the goals of the practice.

PUMC is not depending on agency commissions to operate our business. Therefore, our goals are to insure the most effective results, as part of an integrated program appreciating that media is not the only avenue of promotion.

We are also sensitive to the need for a workable budget that has flexibility to allow for “specials” that could come up during the course of the year but also includes benchmarks for tracking results.

PUMC educates the client and client staff to the “ins and outs” of each type of media to insure that they make decisions based on sound business experience, not fear tactics.

1 Also known as medical spa, medical spas and medi spa including a franchise but not to be confused with Day Spa 

The budget is developed on a monthly basis to assist in maintaining control of expenses.

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PUMC's goal for each client is to make the client the marketing leader. By attending one of PUMC's trainings or current events you will meet members of PUMC's professional team and be in a position to exploit PUMC's experience gained over more than three decades.